Tuesday, March 22, 2011

Off of the Runway, Into Your Wardrobe!

Peacocks has become the latest high street store to stock replicas of bestselling designer dresses.

They announced today that they would be opening a ‘budget boutique’, which launches in two weeks time, featuring replicas dresses at a fraction of the price.

Their dresses sure are similar to the originals but this reminds a little of when Topshop was sued by Chloe back in 2007, for that now famous yellow dungaree dress incidence, where Topshop produced almost a replica of the dress for £35 (the original retailed for £185), making the moral of the story: some things are best left to the professionals.

Anyway coping aside, here is a sneak preview of the collection.

Left: a gorgeous day dress from Erdem’s SS11 collection, one of my personal favourite collections, which retails for £1,070

Right: a copy in Peacock’s boutique, which retails at £35

Left: a floral maxi from D&G’s gorgeous, floral SS11 collection, which retails for £2,835

Right: the Peacocks version which will cost you only £40

Left: A Mad-Men inspired Prada dress from their AW10 collection, which was beloved by celebrities last year

Right: the cheaper Peacocks version, which will cost you £38

This boutique is sure to be a good idea in the recession, but for me, couture always wins, even if I can’t afford the hefty price tags.

Let me know what you think!

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